Early Writings of Evan Bailyn

Buying Fritos From A Vending Machine

Posted by on Wednesday, January 18th, 2012 with 0 comments

You know how songs sound better on the radio than they do on CDs? There’s just something special about the fact that the song is being played right at that moment, that it can’t be rewound or repeated. Well, it’s the same with buying Fritos from a vending machine. In contrast to supermarket-sized bags, which are large enough to satisfy whatever urge for Fritos you may have, vending machine bags are small and half filled with air, so you have to savor every salty, delicious chip – and it’s over before you know it.

Another thing that makes Fritos better from a vending machine is the amount of effort you have to expend to get the bag of chips: finding the right change, inserting your coins, identifying the Fritos’ numerical assignment (B7), quietly hoping the bag doesn’t get stuck on the little coils, and sticking your hand in a compartment that was designed for theft prevention, not functionality.

And, just as the song on the radio isn’t immediately replayed, people rarely go back and get another bag from the vending machine. The Fritos have had their moment, and won’t be experienced again for at least a couple of hours.

Evan Bailyn is a serial entrepreneur, search engine and social media expert, celebrated author and child advocate. His company, First Page Sage, is a leader in search engine optimization and social media marketing - vastly increasing business for its clients through high SEO rankings, targeted Facebook advertising and viral videos. Evan is also the founder of the Evan Bailyn Foundation, a foundation dedicated to teaching emotional awareness to children and adults. 

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